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💜 Keep your cool—shine bright, banish brass, and own your color like a pro!
Joico Color Balance Purple Shampoo is a salon-quality formula designed for cool blonde and gray hair. It instantly neutralizes brassy yellow tones with violet pigments while protecting color vibrancy through Green Tea Extract and UV absorbers. Featuring SmartRelease Technology, it continuously delivers Rosehip Oil, Arginine, and Keratin to repair and strengthen hair, all in a paraben- and sulfate-free formula that boosts shine and controls static for a flawless, healthy finish.
| ASIN | B08S3RH1RQ |
| ASIN | B08S3RH1RQ |
| Active Ingredients | Salicylic Acid, salicylic_acid |
| Age Range Description | Adult |
| Best Sellers Rank | #5,306 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #152 in Hair Shampoo |
| Brand Name | Joico |
| Customer Reviews | 4.5 4.5 out of 5 stars (14,505) |
| Hair Type | Color Treated |
| Item Dimensions | 1.35 x 1.35 x 4 inches |
| Item Form | Liquid |
| Item Weight | 1.7 Ounces |
| Liquid Volume | 1.7 Fluid Ounces |
| Manufacturer | Joico |
| Manufacturer | Joico |
| Material Type Free | Paraben Free, Sulfate Free |
| Number of Items | 1 |
| Other Special Features of the Product | Keep your blonde hair cool with Joico’s Color Balance Purple collection, designed to instantly neutralize unwanted yellow and warm tones. Featuring Green Tea Extract, UV absorbers, antioxidants, plus SmartRelease Technology – our one-of-a-kind liposome delivery system that continuously releases Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effect… |
| Product Benefits | Our formula releases Rosehip Oil, Arginine, & Keratin – plus Green Tea extract, UV absorbers, & antioxidants |
| Product Dimensions | 1.35 x 1.35 x 4 inches; 1.7 ounces |
| Recommended Uses For Product | Professional Salon & Spa |
| Scent Name | Fresh |
| Suitable Hair Color | All Hair Colors |
| UPC | 074469509220 074469520539 |
| UPC | 074469509220 074469520539 |
| Unit Count | 1.7 Fluid Ounces |
S**N
Joico purple shampoo
The shampoo is absolutely wonderful! It keeps my silver hair, silver!
L**F
Totally recommend Joico Purple Shampoo!
Love Joico Purple Shampoo! I’ve tried others, but this one works the best! Best quality product. Totally recommend it to everyone!
R**G
Great Product!
Recommended to me by my Hairdresser because I have gray hair. Love this product. My hair is now a beautiful color without any yellowing. In addition, it is softer with better control. Great product!
A**Z
Good quality
Works great and does exactly what I needed. Good quality and worth the price. I would buy it again.
K**E
Purple shampoo
This shampoo is my favorite purple shampoo. It smells good and takes that brassiness out.
E**E
Brassy to ash blonde
Only took 3 or 4 uses before I noticed significantly less brassy and more ash blonde tones. High quality product
A**Y
Wasn't for me
I dont know what I am doing wrong.. but probably user error. But here we go. I went from black and maroon hair to blonde hair. Its been a process. A year total so far. My hair dresser told me to use this . But everytime I used this ( 2 times a week) each time I feel like it added for copper. Never pulled out the copper. I add the bleach in now at home so im spening an arm and a leg each visit anymore. Plus I am hoping the healthiness withh get better and hopefully my hair starts getting length back. Moisture level on this is 0. It didnt work for me again could be a user error. But quality for me wasn't what I needed. Lasts a long time especially when u dont use every wash. If u get it in sale it a great valur for the money.
G**L
visibly brightens up my hair
love this. visibly brightens up my hair. recommended by my hairdresser
C**N
Ich nutze Haarpflege-Produkte nur noch von Joico. Sie halten das was sie Versprechen.
D**L
I like the way is doing it's job comparing with similar products plus that it smells really nice.
P**Y
Does not leave your hair with a violet tint like some others . Love it , well worth the money .
E**A
Aunque no se si es cambio de presentación del otro el rojo o vino,aquel era más hidratante,pero es bueno
T**N
My favorite purple shampoo it works well!
Trustpilot
3 weeks ago
2 weeks ago